logo
newcattitle-sm2

Main Page

Table of Contents


 

General Information

Undergraduate Studies

Graduate Studies

Research

Continuing Education & Training Programs

Appendix: Personnel & Enrollment

 

trio guitar2 director
undergrad

>Management

 Marketing Courses
SPNavLeft SPNavRight SPNavUp

MKTG

418

Principles of Public Relations

(

3

 cr)

Prerequisite: MKTG 302. Offered in spring.
An overview of the public relations profession in the Middle East. Public-relations principles and techniques, current public relations problems, possible solutions.
 

SPNavLeft SPNavRight SPNavUp

Copyright © 2000-2001, The American University in Cairo

[Home]
[Accounting Courses]
[General Business Administration Courses]
[Finance Courses]
[International Business]
[Marketing Courses]
[Organization Courses]
[Production/Operations Management]
[Public Administration Courses]
[Systems Management Courses]