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Department of Journalism and Mass Communication School of Business, Economics and Communication
Distinguished Lecturer: S. A. Schleifer Professor: H. Amin (Chair) Senior Lecturer: S. Friedlander Associate Professor: K. Keenan, P. Bieber-Roberts Assistant Professors: M. Fowler Lecturers: H. Fikry, N. Hamdy, M. Zanger, R. Berenger, J. Key
Cairo today is not only capital of the land that gave writing to civilization, but also is at the hub of mass communication for the entire Middle East. This program is designed to prepare students from Egypt, the Middle East, Africa, the United States, and other countries for careers in news, public relations and advertising, and related fields.
Bachelor of Arts
Coursework is professionally oriented to train students to international standards in the skills of writing, reporting, editing, and production, as well as in media history, ethics, and responsibility.
Students from Arab countries must complete the university's general requirements in Arabic language before taking 300- and 400-level courses in journalism and mass communication.
Television courses are supported by the department's professionally equipped Kamal Adham Center for Television Journalism.
A total of 120 credits is required for the bachelor's degree in journalism and mass communication, with professional sequences in broadcast journalism, integrated marketing communication, and journalism: |
Core Curriculum (40 credits) Concentration Requirements (33-45 credits) |
JMRC |
200 |
Introduction to Communication, 3 cr. |
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201 |
Mass-Media Writing, 3 cr. |
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202 |
Mass-Media Writing II, 3 cr. |
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300 |
Arab Media: History, Law, and Contemporary Issues, 3 cr. |
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301 |
Editing and Design, 3 cr. |
JMRC |
320 |
Introduction to Mass Communication Research, 3 cr. |
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400 |
Mass Media Ethics and Responsibility, 3 cr. |
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Specializations: choose one of the following sequences:
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JMRC |
360 |
Introduction to Broadcast Journalism, 3 cr. |
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436 |
Introduction to Electronic Newsgathering, 3 cr. |
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439 |
Television News Studio Workshop, 3 cr. |
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460 |
Radio Journalism, 3 cr. |
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(also choose at least one of the following) |
JMRC |
312 |
Newspaper Staff I, 3 cr. |
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401 |
Reporting in English, 3 cr. |
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- Integrated Marketing Communication
(all the following four courses) |
JMRC |
305 |
Introduction to Graphic Communication, 3 cr. |
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315 |
Public Relations and Advertising, 3 cr. |
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415 |
Advanced Public Information Techniques, 3 cr. |
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425 |
Advanced Advertising, 3 cr. |
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Collateral Requirements: |
BADM |
203 |
Business and Society, 3 cr. |
MKTG |
302 |
Principles of Marketing, 3 cr. |
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405 |
Marketing and Research, 3 cr. |
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410 |
Consumer-Buyer Behavior, 3 cr. |
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411 |
Sales Management, 3 cr. |
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- Journalism
(required courses) |
JMRC |
312 |
Newspaper Staff I, 3 cr. |
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305 |
Introduction to Graphic Communication, 3 cr. |
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401 |
Reporting in English, 3 cr. |
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(also choose at least two courses) |
JMRC |
412 |
Newspaper Staff II, 3 cr. |
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402 |
Reporting In Arabic, 3 cr. |
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403 |
Feature and Magazine Writing, 3 cr. |
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404 |
Writing Articles in Arabic, 3 cr. |
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405 |
Advanced Graphic Communucation, 3 cr. |
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450 |
World Media Systems, 3 cr. |
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Collateral Requirements (21 credits):
Students in Journalism and Broadcast Journalism must select 21 credits from the following list or six credit hours and a minor of 15 hours selected in consultation with the academic adviser. Students in Integrated Marketing Communication have to select from the following list the number of collateral credits needed, beyond those specified for their specialization, to meet the 21 credit requirement. |
ANTH |
202 |
Cultural Anthropology, 3 cr. |
ECON |
201-202 |
Introduction to Economics I and II, 6 cr. |
HIST/MEHT |
356 |
History of the Middle East in the Twentieth Century, 3 cr. |
MATH |
112 |
Statistical Reasoning, 3 cr. |
POLS |
201 |
Introduction to Political Science, 3 cr. |
POLS/HIST |
206 |
Global Politics in the Twentieth Century, 3 cr. |
POLS |
310 |
Introduction to Development, 3 cr. |
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431 |
Political Sociology, 3 cr. |
PSYC |
201-202 |
General Pyschology I and II, 6 cr. |
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301 |
Social Psychology, 3 cr. |
SOC |
201 |
Introduction to Sociology, 3 cr. |
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450 |
Third World Development, 3 cr. |
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Electives (14-27 credits): to be chosen in consultation with the adviser. |
Minor
The study of journalism and communication provides the student with a basic exposure to news-reporting skills and social issues in the mass media.
Requirements (15 credits): JRMC 200 Introduction to Communication, JRMC 201 Mass-Media Writing, and JRMC 400 Mass Media Ethics and Responsibility, and six credits from other journalism and communication courses (other than JRMC 499), in consultation with adviser.
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Journalism & Mass Communication Courses (JRMC) |
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