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Department of Journalism and Mass Communication School of Business, Economics and Communication
Distinguished Lecturer: S. A. Schleifer Professor: H. Amin (Chair) Senior Lecturer: S. Friedlander Associate Professor: K. Keenan Assistant Professors: R. Abdullah, R. Berenger Lecturers: H. Fikry, N. Hamdy, J. Key
Cairo is not only the capital of the land that gave writing to civilization, but it is also at the hub of mass communication for the entire Middle East. The journalism and mass communication program is designed to prepare students for local, national and international careers in print and electronic journalism, public relations and advertising.
Bachelor of Arts
Coursework is professionally oriented to train students to international standards in the skills of writing, reporting, editing, and production, as well as in media history, ethics, and responsibility.
To declare a sequence in the JRMC major, students must have completed 24 hours of university coursework and must have completed or be currently enrolled in ECLT 103.
Students from Arab countries must complete the university's general requirements in Arabic language before taking 300- and 400-level courses in journalism and mass communication.
Television courses are supported by the department's professionally equipped Kamal Adham Center for Television Journalism.
A total of 120 credits is required for a bachelor's degree from this university. Students in journalism and mass communication taking professional sequences in journalism, broadcast journalism or integrated marketing communication must complete at least 36 credits.
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Core Curriculum (40 credits) Concentration Requirements (33-45 credits) |
JRMC |
200 |
Introduction to Mass Communication, 3 cr. |
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201 |
Mass-Media Writing, 3 cr. |
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202 |
Mass-Media Writing II, 3 cr. |
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250 |
Global Media Systems, 3 cr. |
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OR |
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300 |
Arab Media: History, Law, and Contemporary Issues, 3 cr. |
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301 |
Mass Media Editing, 3 cr. |
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320 |
Introduction to Mass Communication Research, 3 cr. |
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400 |
Mass Media Ethics and Responsibility, 3 cr. |
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Specializations: choose one of the following sequences in broadcast journalism, integrated marketing communication or journalism:
Broadcast Journalism |
JMRC |
337 |
Electronic Newsgathering, 3 cr. |
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339 |
Television News Studio Workshop, 3 cr. |
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360 |
Introduction to Broadcast Journalism, 3 cr. |
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441 |
Camera and Editing Workshop, 3 cr. |
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460 |
Radio Journalism, 3 cr. |
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(also choose at least one of the following) |
JRMC |
338 |
Broadcast News Voice, Speech and Presentation Workshop, 3 cr. |
ALNG |
421 |
Professional and Technical Writing (Broadcast Arabic), 3 cr. |
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- Integrated Marketing Communication
(24 Credits) |
JRMC |
305 |
Graphic Communication, 3 cr. |
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315 |
Principles of Advertising, 3 cr. |
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415 |
Public Relations Theory and Techniques, 3 cr. |
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425 |
Integrated Marketing Communication Campaigns, 3 cr. |
MGMT |
307 |
Management Fundamentals, 3 cr. |
MKTG |
302 |
Principles of Marketing, 3 cr. |
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410 |
Consumer-Buyer Behavior, 3 cr. |
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411 |
Professional Selling and Sales Management, 3 cr. |
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JMRC |
312 |
Newspaper Staff I, 3 cr. |
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305 |
Graphic Communication, 3 cr. |
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401 |
Advanced Reporting, 3 cr. |
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(also choose at least two courses) |
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402 |
Reporting and Writing In Arabic, 3 cr. |
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403 |
Feature and Magazine Writing, 3 cr. |
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405 |
Graphic Communication II, 3 cr. |
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412 |
Newspaper Staff II, 3 cr. |
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471 |
Online Journalism, 3 cr. |
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Collateral Requirements (21 credits): Students in journalism and broadcast journalism must select up to seven courses from the list below to satisfy a 21-credit-hour collateral requirement. Students can choose one to two courses from the list in addition to a minor of 15-18 credits in some discipline other than journalism and mass communication. Students in the integrated marketing communication specialization must select at least three courses from the following list to meet the 21-credit requirement.
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ANTH |
202 |
Cultural Anthropology, 3 cr. |
ECON |
201-202 |
Introduction to Economics I and II, 6 cr. |
HIST/MEHT |
356 |
History of the Middle East in the Twentieth Century, 3 cr. |
MATH |
112 |
Statistical Reasoning, 3 cr. |
POLS |
201 |
Introduction to Political Science, 3 cr. |
POLS/HIST |
206 |
Global Politics in the Twentieth Century, 3 cr. |
POLS |
310 |
Introduction to Development, 3 cr. |
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431 |
Political Sociology, 3 cr. |
PSYC |
201-202 |
General Pyschology I and II, 6 cr. |
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301 |
Social Psychology, 3 cr. |
SOC |
201 |
Introduction to Sociology, 3 cr. |
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450 |
Third World Development, 3 cr. |
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Minor
The study of journalism and communication provides the student with a basic exposure to news reporting and writing skills and mass media cultures.
Requirements (18 credits): JRMC 200 Introduction to Communication, JRMC 201 Mass Media Writing I, JRMC 202 Mass Media Writing II, JRMC 400 Mass Media Ethics and Responsibility, and six credits from other journalism and mass communication courses (except JRMC 499), in consultation with advisor.
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Journalism & Mass Communication Courses (JRMC) |
Enrollment in JRMC 200, JRMC 230, JRMC 250, JRMC 300, JRMC 310 and JRMC 400 is open to all university students. Enrollment in all other courses is limited and priority is given to students with declared JMC majors.
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